Become a Coach 
Business Smarts For Salon Owners
Be amaZING
At ZING we show salon owners where the profit is hiding in their business, through a better understanding of TIME, TEAM and MONEY. We teach salon owners what they are expected to know but were never taught, so they know what to do, when to do it, but most importantly WHY!
Find time, cut out waste and increase your profits!
What would it mean to you to double the profit in your hair or beauty business … and halve your stress levels? Or simply to run a highly operational salon?
Your time is now. Put the kettle on, make a cuppa and take ten minutes to sit somewhere quiet, read the following and get started on your journey from Good 2 Great!
Tell us about your Salon, your challenges, your team... and we'll tell you how we can help you. It's all about what YOU need. We're friendly, like-minded and we love what we do. Strongly passionate some would say... We want that for you, too!
ZING coaches are Hair and Beauty professionals (like you). We learnt the hard way what works and what doesn't work in this industry. Now, we want to share what we know with you, so you can switch your Salon from surviving to thriving.
Wherever you are in Australia, whatever the profile of salon, whatever the size of your budget - if you're after support and advice, we can help you in some way. We teach you what you're expected to know but were never taught.
The ZING coaching team offers one-to-one or group mentoring and training programs for hair and beauty professionals who own a salon, day spa or clinic. Guest speaking, presentations, book and video resources and online training - it's all a ZING thing!
Lisa Conway created the ZING Project to close the gap between salon owners and the amazing business life they can create. She draws on more than 30 years in the industry, sharing insider know-how and business smarts to help you deliver fabulous client experiences, lead a kick-arse team and make the money you deserve.
News
All the latest from our blog
ArticlesWhy Why Why?
Taking the time to reflect on your why can help you stay connected to your purpose, provide greater ...
ArticlesIt’s Time to Step Up as A Leader
Thousands of beauty professionals from the spa, medi and wellness fields descended on the Sydney Exhi ...
ArticlesBuild that Winning Team Culture!
So many conversations with salon owners are centred around increasing their team members performance, ...
The internal you is just as important, if not more important, than the external you. This is not about ...
Maintaining your motivation is one the biggest struggles you will face as a salon owner, you generally ...
Owning a salon over the past few years has been no mean feat! The strength, resilience, and ...
I remember the second phone call like it was yesterday, and it was some ten or more years ago. I was in...
Scaling is a real buzz word at the moment. Something I’m asked about quite a lot – “When to ...
ArticlesThe Employee Journey
What are people who work for you saying about your Business? What are you doing to attract the right ...
If I had one wish for all of the beautiful salon and clinic owners I meet, it would be to understand ...
Once you have an understanding of these 10 pitfalls, only then can you develop the dream team you have ...
We live in a world full of distractions – Facebook, Instagram, text messages, phone calls, and ...
ArticlesIt’s time to let it go!
There is a reality for all salon owners, in fact it is simply a reality of life, you will make ...
ArticlesHealthy Habits
It seems the older I get the more attention I require to maintain a standard of good health. I have ...
Your company’s values are the overarching fundamental beliefs that your team, as a whole, holds – ...
ArticlesYour ‘Wow’ New Client Experience
What are your feelings towards new clients in your books? Do you have lots them? How are they ...
ArticlesThe Rise Of Mums In Leadership
It’s important for you to know before you start reading this, that embedded in my message is not a ...
ArticlesClient Journey Map
Every salon owner wants to deliver an extraordinary client experience. The challenge is where to start ...
ArticlesMaking Systems Sexy
I bet you never thought you’d hear the words ‘systems’ and ‘sexy’ in the same sentence, ...
Are you educating your clients but having them walking straight out the door empty handed afterwards? ...
There’s never been a better time to take stock of where each team member is up to in you business. ...
ArticlesAdjusting To The ‘Times’
Often when I feel like I’d LOVE an appointment in a beauty salon it’s closed for me. I would love ...
Articles‘Discount’ is not a Dirty Word
Hello everyone, I am Chrissy Alger – Senior Coach and new recruit for The Zing Project, Salon ...
Everyone says that money doesn’t buy happiness. Lies! I tell ya … lies!! Let me explain how money ...
ArticlesBlog Spot: How Do You Do?
The thing I learnt during lockdown is I haven’t been that good at prioritising me. The year 2020 ...
ArticlesIt’s time to Reset
As we navigate through our journey of 2020, it’s never been more important to reflect on the highs, ...
Rewind and think back 10 years. What three financial decisions could you have done better? It’s ...
ArticlesAll-Aboard
Do you on-board by the seat of your Pants? Pop an ad up on socials for a Stylist, interview, get all ...
We each have our own story – our own belief that sits at the core of our business. Your story ...
ArticlesKeep Marketing
THE RETAIL VISION Beauty businesses have re-opened and many have re-imagined the way they trade. Anita ...
As an aesthetician with over 30 years industry experience and a creator of two professional skin care ...
ArticlesLeading versus Management
People leadership and people management are two very different beasts. The old-fashioned management ...
If we only had a crystal ball to predict the dreaded winter downturn of business! It’s almost like ...
App-using customers visit your salon 16% more often Did you ever hear someone say, “there’s an app ...
Did you ever stop to think that your business success totally relies on you building a brilliant team? ...
What’s holding you back in your salon, clinic or spa business? You’re working harder than ever, ...
I often hear this question from salon owners who are struggling with their business. The ones doing ...
Remember when you were kid-free? When a team member resigned or called in sick, you’d come flying in ...
“Being a business owner is hard work.” Lisa Conway looks at patience versus persistence to ...
Articles, VideosYour systems will only work if everyone is on board
We’re now on the 6th of the Seven Common Mistakes Salon Owners Make and I hope the past five blogs ...
Articles, VideosNew clients are great but don’t neglect your past ones either!
We’ve finally reached it… #7 on our list of The Seven Common Mistakes Salon Owners Make and how to ...
Articles, VideosIs being busy a good thing?
Don’t worry about answering that, it’s actually a trick question! Because if you’re already too ...
Articles, VideosIs your team prepared for anything that walks through the door?
Continuing on with revealing the Seven Common Mistakes Salon Owners Make, today we will talk about ...
Articles, VideosDon’t underestimate the power of effective communication!
On a scale of 1 to 10, how well do you think you’re communicating with your salon team? Or when was ...
Articles, VideosAre you wasting precious time on bad clients?
In my previous blog, I showed you a video about the importance of knowing your numbers. This time we ...
Articles, VideosSeven Mistakes You Need to Avoid as a Salon Owner
Lisa Conway from The ZING Project here, with some vital information for salon owners that is going to ...
Do you ever wonder why some businesses succeed while others fail? We all know two salons or beauty ...
The new year’s looming large. Are you ready for it? Have you set your goals? Got all your ducks in a ...
The lesson is hidden in the mistake. It’s what shapes you as a salon owner. How you respond to the ...
ResourcesIn House Marketing Health Check
Is your salon marketing in tip-top shape? How do you know if a Salon Promotion has worked? Do you take ...
ResourcesSMART is Clever!
What Are S.M.A.R.T. Goals? The acronym stands for: S – Specific When setting a goal, be specific ...
ResourcesSocial Check Up
How Does Your Business Measure Up On Social Media? Instagram Does your bio have the 5 success elements ...
ResourcesWeekly Health Check
Are Your Team on Track and in Check? You need to know what you’re dealing with, your numbers – ...
‘I just don’t have the time’. How I’d love a day off for every time I’ve heard this. Yet, ...
VideosIs Your Salon Quiet?
Lisa Conway talks about the importance of focusing on our own business in quiet times instead of ...
One thing we can rely on is change … and the hair and beauty industry is no exception. A big change ...
Accountability is the fuel for success. In the salon, it determines every outcome — from your client ...
VideosA New Take On Take-Away
Imagine a take-away that’s good for you. One with zero calories, no fats and no sugar. It doesn’t ...
Knowing your target market is crucial to the success of your beauty salon, clinic or day spa, and with ...
Salon and clinic owners ask me this ALL the time. In our industry, where the lion’s share of revenue ...
Many entrepreneurs succeed in business, some wildly so, and often against the odds. Ever dreamed you ...
Innovation and training are the key to keep your business thriving into the future. Always room to grow...
VideosMeet, Train, Elevate
I hear you! You don’t have time to train your team, but… you have to MAKE time. Unless you invest ...
We’ve all been there. What salon owner hasn’t had debt? Debt that has you burying your head in the ...
I hear it rumbling through our industry: Where have all the good people gone? Remember when they used ...
Does your salon tick all the boxes when it comes to client consultation? If not, you’re missing out ...
ArticlesA Warm Reception
I am often asked “When do I know that I can afford a receptionist?” and my response is often the ...
Marketing… Now there’s a topic I could write a book about! There are literally thousands of ...
VideosJunior League
Jay Chapman from Zing takes a look at the ideal 12-point blueprint for qualifying competent, confident ...
“Your team is the heart of your business. Look after them and, in return, they’ll look after your ...
ArticlesTarget Practice
If your team is nowhere near the targets you set, then the truth is: You are the problem. That’s the ...
It’s the only commodity we can’t get back or get more of. Once it’s gone it’s gone. In my line ...
It’s like they’ve shut the doors and stopped manufacturing beauty therapists all together! ...
You don’t have to think big and complicated to create significant change in your salon. If you’d ...
VideosRing in the Changes
I’m dialing your salon number right now. What can I expect? Are you 100 per cent confident that ...
Making the most of salon loyalty programs Nothing is more valuable to your salon than the loyalty of ...
For true salon success, the difference between today and the exact same day next year all comes down to...
What sets your salon apart from any other salon in your street, suburb or city? As a salon coach, I ...
Of all the factors that can make or break a business, its “energy” is right up there – and ...
It only takes one bad egg in a team to drag the morale of a whole salon, spa or clinic down. He or she ...
ArticlesFast Mover
Arm yourself with octopus moves to see your salon team grow, writes Lisa Conway. Salon owners need a ...
ArticlesShow & tell
There’s an excellent reason why ‘show and tell’ rolls off the tongue – that’s the order in ...
What salon owner doesn’t long for more easy-to-love clients? You know the ones I mean – they bring ...
First impressions count. Initial judgement forms within milliseconds, then sticks, colouring any ...
Why do you feel you need a salon uniform in the first place? If it’s because your team’s appearance...
What does your ideal client look like? When I ask beauty salon owners, they invariably tell me that the...
We make time in our salons for so many things I call engine room stuff: ordering stock, changing light ...
The first place that people fail in many salons is at the front desk. Appearance in our industry is ...
What’s on every hairdresser’s wish list? Having more of those great clients, the A-grade ones who ...
Before you start planning for 2016, my advice is to review the year you just had. It’s all fine and ...
Nothing screams more about your business than the way you answer the phone. It reveals more than when I...
ArticlesMake Your Message Clear
Get Snap-Happy and Say What You Mean To! When I was a salon owner, I tired of constantly repeating ...
In many salons today, the skill of putting hair up is optional, and not an essential part of being a ...
When was the last time you did a client survey? And I don’t mean a one-person survey. Asking your ...
ArticlesExpress Services
Lisa Conway looks at boosting less common services such as hair-up and smoky eyes to a whole new level....
Do you really understand how your clients and prospects view and experience your salon business? I ...