Often when I feel like I’d LOVE an appointment in a beauty salon it’s closed for me. I would love it if beauty clinics were available to me late Saturday or very early on a Sunday Morning and yes, I’d pay a premium for the privilege. Mid weekend is when I’d love to be in […]
READ MORE‘Discount’ is not a Dirty Word
Hello everyone, I am Chrissy Alger – Senior Coach and new recruit for The Zing Project, Salon Coaching… I thought I would introduce myself, given the provocative title of this article- before I explain myself… I am a Salon Owner, Salon Marketer and Salon Coach having successfully ran my own Salon business from start-up- NOT […]
READ MOREBlog Spot: Can Money Buy You Happiness?
Everyone says that money doesn’t buy happiness. Lies! I tell ya … lies!! Let me explain how money does buy happiness, especially if you own a beauty business and have a couple of kidlets. The fact is money pays for everything. Your holidays, your home, your kids’ education just to name a few. These are […]
READ MOREBlog Spot: How Do You Do?
The thing I learnt during lockdown is I haven’t been that good at prioritising me. The year 2020 taught me a lot about myself. Although not that I want to repeat the year that is about to end, there were a few defining moments for me. For the first time, I got off my self-imposed […]
READ MOREIt’s time to Reset
As we navigate through our journey of 2020, it’s never been more important to reflect on the highs, lows and in-betweens of the past few months. As you’re contemplating the learnings from 2020, take a moment to think about what happened in your business and what came from it. Here’s an action plan to help […]
READ MOREAll-Aboard
Do you on-board by the seat of your Pants? Pop an ad up on socials for a Stylist, interview, get all excited and Say yes! You’ve got the job … all within A day or two? Marie Drever from Zing Talks about how to on-board like a pro. Your new team member starts a week […]
READ MOREFire Away
Zing’s Adrienne Varga Looks at Nine Sure-fire Tips for Creating a Highly Profitable Salon Business. Why are some salons profit-turning gold mines while others just plug along at a mediocre pace? As a salon owner, it’s easy to blame your profit levels on circumstances out of your control: the current economy, your not-so enthusiastic team, […]
READ MOREWhat’s the story you keep telling yourself about your business?
We each have our own story – our own belief that sits at the core of our business. Your story defines your business. The narrative you keep repeating in your mind when you think about your business, or keep telling others, becomes your reality. Take a moment to think about your story and write it […]
READ MOREKeep Marketing
THE RETAIL VISION Beauty businesses have re-opened and many have re-imagined the way they trade. Anita Quade chats to industry leaders to find out their survival strategies to maximise earning potential going forward. How important is it for businesses to continue marketing during this time? Have you found an increased demand for your services? “Yes […]
READ MOREWhy you should have a dedicated app for your salon business
App-using customers visit your salon 16% more often Did you ever hear someone say, “there’s an app for that”? Of course you did. That’s because 57% of all digital media usage comes from mobile apps, and the average smartphone owner uses 30 apps each month. Is your salon’s booking app one of them? If not, […]
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